A new fund could help fitness coaches to earn money during lockdown

By Stephanie Rendall
Published 16th Apr 2020, 15:10 BST
Updated 16th Apr 2020, 16:11 BST

Anthony Joshua and Lucozade Sport have launched a new campaign to help fitness experts keep the nation active during lockdown. 

The two-time World Heavyweight Champion has backed the sport and exercise drink brand’s new ‘Keep Us Moving’ campaign, which will help fund the nation’s fitness experts who are keeping the nation active during the coronavirus outbreak. 

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Keep Us Moving is a new initiative launched in response to the pandemic and is an extension to Lucozade Sport’s ‘Made To Move’ platform, which since 2016 has seen £30 million invested in order to help the public stay active. 

Who is the fund for?

The initial £100,000 fund has been available since Wednesday 15 April, for all qualified trainers - such as personal trainers, fitness coaches and instructors - to benefit from.

With help from the fund, fitness experts nationwide will be given the opportunity to host online classes through Lucozade Sport’s Instagram TV channel and YouTube channel. 

The online classes will be available to the public for free, between Monday to Friday.

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